Graphic designer based in London. Skills in editorial design, typography, branding, print design, zine production, digital design, video editing & social media. Companies I’ve worked with include Peckham Levels, Mixmag, The Digital Fairy, Foundation.FM, Worldwide FM, Young Artists, XL Recordings, New Bohemia Music, The Fitting Room and more.

For work enquires / collaborations feel free to contact me at moiraletby.contact@gmail.com.



WORD OF MOUTH



Word Of Mouth is an online travel guide providing guides, tools and tips for your travels that are recommended from your friends.

I worked with the founder Hamish Johnston to create a brand identity which could be use to launch the platform. Hamish wanted the brand to be simple, accessible and intergrate well with photography. To bring this vision to life, I conceptualized a versatile logo, centered around a pinpoint motif inspired by digital maps; offering multiple versions, ensuring its adaptability across various mediums.
  • Freelance
  • Branding & Social Assets
  • (2023)

The brand guidelines I developed for Word Of Mouth included three distinct logo variations, a refined color palette, and a foundational framework for future social media assets, primed for further expansion.

I went on to create dynamic social templates for Word Of Mouth. These templates catered to a range of content, including recommendations, travel guides, and captivating photojournalism. Additionally, I crafted eye catching promotional assets to elevate Word Of Mouth’s presence across various platforms.


WORD OF MOUTH BRANDBOOK